Protect your brand: Why trademarks matter

Description

Have you come up with a name for your business that’s clever, catchy and describes the essence of you and your product? You may have just created a trademark! Everything that sets your business apart—its name, product and service name, slogans, logos and even sound—produces a brand image that your customers come to know. Learn how registering a trademark can protect your brand identity and set you apart from the competition.

This session is presented by Caroline Lefebvre from the Canadian Intellectual Property Office (CIPO).

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2020-01-15 02:00:00 2020-01-15 03:30:00 America/Toronto Protect your brand: Why trademarks matter Description Have you come up with a name for your business that’s clever, catchy and describes the essence of you and your product? You may have just created a trademark! Everything that sets your business apart—its name, product and service name, slogans, logos and even sound—produces a brand image that your customers come to know. […] 7 Bayview Station Road, Ottawa, ON K1Y 2C5
Details Posted in: Invest Ottawa Events Date: Wednesday Jan 15, 2020 Time: 2:00am-3:30am Cost: Free Website: https://www.eventbrite.ca/e/protect-your-brand-why-trademarks-matter-tickets-86805017143 Venue: 7 Bayview Station Road, Ottawa, ON K1Y 2C5
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