Protect your brand, why trademarks matter

Details
Date:

octobre 19

Time:

10:00 am - 11:30 am

Event Category:

Invest Ottawa Events

Click to Register: https://www.eventbrite.ca/e/protect-your-brand-why-trademarks-matter-tickets-180985200607
Organizer

Invest Ottawa Education Centre

Website: https://www.eventbrite.ca/o/invest-ottawa-education-centre-1492863402

Description

Have you come up with a name for your business that’s clever, catchy and describes the essence of you and your product? You may have just created a trademark! Everything that sets your business apart—its name, product and service name, slogans, logos and even sound—produces a brand image that your customers come to know. Learn how registering a trademark can protect your brand identity and set you apart from the competition.

About the Speaker: Caroline Lefebvre

Caroline Lefebvre is an Intellectual property advisor for the Canadian Intellectual Property Office (CIPO) since 2007. As such, she raises awareness, informs and trains various groups, such as entrepreneurs, inventors, professors and students on the importance of an adequate intellectual protection.

She is a Political Sciences graduate from the University of Ottawa, and has also worked in various sectors of the federal government. Her experience led her to promote, among other issues, Canadian expertise in sustainable development in emerging countries, foreign investments in Canada or the importance of the quality of web content.

Throughout her career, she has developed a strong expertise in project and event management, and also on building strategic partnerships, in marketing and in providing training.

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*Please note that you will receive an email with the link to join this webinar upon registering and before the session. If you do not receive it, please check your junk mailbox.

2021-10-19 10:00:00 2021-10-19 11:30:00 America/Toronto Protect your brand, why trademarks matter Details Date: octobre 19 Time: 10:00 am - 11:30 am Event Category: Invest Ottawa Events Click to Register: https://www.eventbrite.ca/e/protect-your-brand-why-trademarks-matter-tickets-180985200607 Organizer Invest Ottawa Education Centre Website: https://www.eventbrite.ca/o/invest-ottawa-education-centre-1492863402 Description Have you come up with a name for your business that’s clever, catchy and describes the essence of you and your product? You may have just created a […]
Details Date: Oct 19 @ 10:00 am - 11:30 am Cost: Registration: https://www.eventbrite.ca/e/protect-your-brand-why-trademarks-matter-tickets-180985200607 Organizer: Invest Ottawa Education Centre