SheBoot program

An investment in the next generation of womxn entrepreneurs.

Get your startup investment ready, and pitch to win the $100,000 grand prize.

SheBoot is an Ottawa-based, 4-week bootcamp designed to prepare you – the founder – to pitch your business and secure investment.

Applications for the SheBoot 2020 are now closed. However, if you have questions about this program or how we could support the growth of your startup, connect with our team today.


A womxn-led bootcamp for womxn-led businesses.

Together, Capital Angel Network and Invest Ottawa built this bootcamp to help scalable technology and technology-enabled womxn-led businesses tackle tough challenges like:

✔ Access to capital

✔ Access to mentors

Our objective

1. Help more womxn founders access capital.

2. Get more womxn to invest.

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Why the name

Urban dictionary defines “SheBoot” as, “a film or television property that is rebooted and recast with women in roles played by men in the original material.”

This production and cast are womxn-led.

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The bootcamp

SheBoot is designed and delivered by leading womxn from across our ecosystem: a collective of seasoned entrepreneurs, angel investors, and all-around success experts.

It’s your chance to learn from these high-achieving trailblazers, all of whom are committed to your success. It’s also an opportunity to build your network of fellow entrepreneurs – peers who want to see you succeed.



What to expect

The bootcamp will take place over 4 weeks. If accepted, be ready to commit 1.5 – 2 days a week to learn and grow through SheBoot.

More details are to come, but you can count on:

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Business coaching

Get matched with a dedicated business coach who will work as your program guide.
Get to know you and your business
Increase your accountability and focus
Ask tough questions
Help make connections
And, more!

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Specialized mentorship

Learn from experienced mentors with specialized skills during hands-on sessions.
And, more!

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Masterclass workshops

The curriculum is designed to ready you and your business to secure investment.
Sales and marketing
And, more!

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Meet investors

The Capital Angel Network is a group of angel investors committed to building the region’s entrepreneurial community. Get to know their members and be introduced to the network, which extends across and far beyond Ottawa’s ecosystem.

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Build your peer network

Be a part of a founder community. Leave our bootcamp with a robust network of ambitious game-changers you can lean on, learn from, and grow with.

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Continued support

The support doesn’t end when the bootcamp does. Coaches help you develop a 12-month action plan and will be there as you implement. After the initial four weeks, monthly follow-up meetings will keep fuel in your tank and help you stay on track.

The finale: pitch to win a grand prize of $100,000 in investment!

SheBoot’s 4-week bootcamp will conclude with a celebration and pitch finale. Finalists will pitch their business to a panel of investors who will then select the winner(s).

The prize money will be awarded as a convertible loan.

What is a convertible loan?
A convertible loan is a short-term debt that converts into equity.

SheBoot leaders and champions

Meet the experts investing in the next generation of womxn-led startups:

Julia Elvidge

To see SheBoot Leader Julia Elvidge’s LinkedIn profile, click here.

Jennifer Francis

To see SheBoot Leader Jennifer Francis’ LinkedIn profile, click here.

Sonya Shorey

To see SheBoot Leader Sonya Shorey’s LinkedIn profile, click here.

Clare Beckton

To see SheBoot Champion Clare Beckton’s LinkedIn profile, click here.

Kim Butler

To see SheBoot Champion Kim Butler’s LinkedIn profile, click here.

Marisia Campbell

To see SheBoot Champion Marisia Campbell’s LinkedIn profile, click here.

Nancy Deng

To see SheBoot Champion Nancy Deng’s LinkedIn profile, click here.

Katie LeClair

To see SheBoot Champion Katie LeClair’s LinkedIn profile, click here.

Megan Maltby

To see SheBoot Champion Megan Maltby’s LinkedIn profile, click here.

Jenn Markey

To see SheBoot Champion Jenn Markey’s LinkedIn profile, click here.

Nadine Martel

To see SheBoot Champion Nadine Martel’s LinkedIn profile, click here.

Sandra Ng

To see SheBoot Champion Sandra Ng’s LinkedIn profile, click here.

Maureen O'Higgins

To see SheBoot Champion Maureen O’Higgins’s LinkedIn profile, click here.

Lori O'Neill

To see SheBoot Champion Lori O’Neill’s LinkedIn profile, click here.

Susan Richards

To see SheBoot Champion Susan Richards’ LinkedIn profile, click here.

Erin Seegmiller

To see SheBoot Coordinator Erin Seegmiller’s LinkedIn profile, click here.

Caroline Somers

To see SheBoot Champion Caroline Somers’s LinkedIn profile, click here.

Erin Zipes

To see SheBoot Champion Erin Zipes’s LinkedIn profile, click here.

Get Involved!

Passionate people make this program possible.

Do you want to support womxn-led startups as an investor or as a mentor? Find out more – get in touch with Erin Seegmiller, Client Experience Coordinator, at [email protected].

Is this the program for you?

Apply if your startup is:

  • Womxn-led, meaning a womxn has significant ownership of the business (33% minimum) and holds the title of CEO, COO or CTO;
  • Prepared with a clear vision of the product and defined roadmap to reach identified markets and target segments;
  • Innovative, scalable, and a tech or tech-enabled startup;
  • Showing initial signs of traction, i.e. customer feedback, beta tested or generating revenue;
  • Looking for support and mentorship;
  • Ready to put insight into action; and
  • Eager to join a founder community.

Don’t count yourself out.
We know that, just like every business, situations are unique. If you’re not sure if your company qualifies for SheBoot, don’t give up – get in touch. 

Applications for the 2020 Bootcamp are closed.

But if you’re interested in this program or have questions about what other opportunities could be right for you, we encourage you to connect with our team. 



SheBoot is newsworthy. That’s why it’s capturing attention.


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Stay up-to-date

Interested in receiving updates regarding Invest Ottawa’s womxn-initiatives?

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Contact us

Have questions about the program or the application process? Want to know how you can get involved? Don’t hesitate, get in touch with our team.

Send Erin Seegmiller, Client Experience Coordinator, an email at [email protected].