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Posted in
By: | Apr 16, 2024
Ottawa’s most anticipated entrepreneurship event of the year featuring Ash Maurya, Ulrik Lehrskov-Schmidt, and Startup World Cup.

AccelerateOTT 2024 – One Day, Three Events

Tuesday, June 4, 2024 ; 10:30am to 7:30pm EST

Welcome to AccelerateOTT 2024, Ottawa’s most anticipated entrepreneurship event of the year! Join us for a day of insightful discussions, impactful presentations, unparalleled networking opportunities, and Startup World Cup Ottawa Regional Competition. At registration, you can select from any or all of the three sessions that pique your interest, allowing you to tailor your agenda to your preferences.

What to expect:

  • Gain insights into designing, validating, and implementing pricing strategies for B2B SaaS companies to drive revenue growth.
  • Product improvement strategies: learn how to deeply understand your customers’ wants versus needs and how your product fits.
  • Networking with the best: engage in thought-provoking discussions and workshops led by industry experts, and network with like-minded community members.
  • Witness the Ottawa regional competition of Startup World Cup, featuring pre-selected local startups pitching for a chance to win up to $50,000 in non-dilutive grant prizes and compete for a staggering $1 million USD investment prize at the Global Grand Finale.

For over a decade, we’ve fueled the fire of founders, owners, investors and aspiring entrepreneurs. This year is no exception – with an agenda packed with three incredible sessions. At registration, you can register for each session to build out your own impactful agenda. Secure your spot today for this stellar event and take the next step towards entrepreneurial excellence!

Startup World Cup Ottawa Regional Competition – $50,000 in non-dilutive grants

Get set to take your startup to the next level at Startup World Cup Ottawa 2024! With an impressive $50,000 in non-dilutive grant prizes awaiting the champions, plus the opportunity to vie for a staggering $1 million USD investment prize at the Global Grand Finale in San Francisco, the stakes have never been higher!

Key info:

-Eligibility: Strong candidates will have traction in market. Applicants must be headquartered or have a significant presence in Eastern Ontario or the National Capital Region (Ottawa/ Gatineau).

Prizes:

  • First: $25,000 in grant funding* & the opportunity to pitch at the Startup World Cup Global Grand Finale
  • Second: $15,000 in grant funding*
  • Third: $10,000 in grant funding*

– Application deadline: May 3rd

-Pitch Competiton: June 4th

APPLY HERE

*Winners must match the total awarded amount. Matching funds can come from any source (company revenue or cash reserves, personal funds, public or private sources).

Posted in
By: | Apr 16, 2024
A crash course on hiring a student from 7 Ontario Post-Secondary Institutions (PSI’s).

Are you a startup or ScaleUp seeking fresh talent and innovative ideas? Look no further! Join us at our Ontario PSI Showcase, where top-tier Post-Secondary Institutions (PSIs) from across the province will be pitching their student work programs.

You’ll walk away learning:

  • Key dates in the application process
  • How to engage with each PSI
  • The onboarding process to become a student placement employer
  • What to expect as an employer during a placement experience
  • Types of funding available to subsidize the cost of student employment

Who will be showcasing:

  • Carleton
  • University of Ottawa
  • Algonquin
  • La Cité
  • University of Toronto
  • Ontario Tech University
  • University of Waterloo

This event will be held virtually. You can find the link above, and it will also be emailed to you in advance of the event date. This session will be recorded and uploaded to the IO Venture Path YouTube playlist.

Posted in
By: | Apr 10, 2024

Google Ads Rookie Mistakes You Don’t Want to Make (In Person)

Note: This event page is for the in-person option of our hybrid model. Click here to go to the virtual event page.

BONUS! The in-person version of this session will include an extra 30-minute workshop afterwards, for more 1-on-1 help with our presenter. Not available for virtual attendees.

About the workshop

You have probably heard different things about advertising on Google; some good, some not so complimentary.

In this beginner level workshop, you can learn about some of Google Ads’ ‘trap doors’ and how to avoid them so your account is profitable.

We will run down ten common and expensive mistakes managing your Google Ads, and how to fix them; including:

· Getting all that data to work for you (and understanding key terms)

· Researching keywords

· Understanding the Campaigns, Ad Groups, and settings

· Setting up for success

· And a few extra surprises

You won’t want to miss this if you are thinking about or managing your own Google Ads account. We’ll get your account converting in no time.

About the Presenter

This workshop is presented by David Bird, Founder and Principal of Bird’s Eye Marketing, an Ottawa firm that specializes in getting businesses found on Google. He has been managing Google Ads (formerly AdWords) accounts since 2012, and is a recognized digital advertising and promotion expert.

David specializes in managing modest budget, small business Google Ads accounts.

He is certified with Google Ads with specializations in search, display and mobile advertising. He has a Certificate of Achievement in Web Analytics from the University of British Columbia, and has completed coursework in E-Marketing with the Canadian Marketing Association.

REGISTER NOW

Posted in
By: | Apr 10, 2024

Google Ads Rookie Mistakes You Don’t Want to Make (Virtual)

Note: This event page is for the virtual option of our hybrid model. Click here to go to the in-person event page.

BONUS! The in-person version of this session will include an extra 30-minute workshop afterwards, for more 1-on-1 help with our presenter. Not available for virtual attendees.

About the workshop

You have probably heard different things about advertising on Google; some good, some not so complimentary.

In this beginner level workshop, you can learn about some of Google Ads’ ‘trap doors’ and how to avoid them so your account is profitable.

We will run down ten common and expensive mistakes managing your Google Ads, and how to fix them; including:

· Getting all that data to work for you (and understanding key terms)

· Researching keywords

· Understanding the Campaigns, Ad Groups, and settings

· Setting up for success

· And a few extra surprises

You won’t want to miss this if you are thinking about or managing your own Google Ads account. We’ll get your account converting in no time.

About the Presenter

This workshop is presented by David Bird, Founder and Principal of Bird’s Eye Marketing, an Ottawa firm that specializes in getting businesses found on Google. He has been managing Google Ads (formerly AdWords) accounts since 2012, and is a recognized digital advertising and promotion expert.

David specializes in managing modest budget, small business Google Ads accounts.

He is certified with Google Ads with specializations in search, display and mobile advertising. He has a Certificate of Achievement in Web Analytics from the University of British Columbia, and has completed coursework in E-Marketing with the Canadian Marketing Association.

REGISTER NOW

Posted in
By: | Apr 10, 2024

Build a Sustainable Business with Work-Life Harmony (In Person)

Note: This event page is for the in-person option of our hybrid model. Click here to go to the virtual event page.

About the workshop:

The pursuit of a perfect work-life balance is unrealistic and leads to frustration, burnout and disappointment. Instead we invite you to explore a more realistic and attainable concept – creating harmony between your work and personal life.

Our coaching workshop empowers you to reclaim control over your time, fostering a holistic equilibrium that leads to reduced stress, enhanced creativity, and a renewed sense of purpose.

About our presenting company, Stories:

Stories has transformed the coaching scene by connecting founders and executives with specialized premium coaches who understand their journey.

REGISTER HERE

Posted in
By: | Apr 10, 2024

Build a Sustainable Business with Work-Life Harmony (Virtual)

Note: This event page is for the virtual option of our hybrid model. Click here to go to the in-person event page.

About the workshop

The pursuit of a perfect work-life balance is unrealistic and leads to frustration, burnout and disappointment. Instead we invite you to explore a more realistic and attainable concept – creating harmony between your work and personal life.

Our coaching workshop empowers you to reclaim control over your time, fostering a holistic equilibrium that leads to reduced stress, enhanced creativity, and a renewed sense of purpose.

About our presenting company, Stories:

Stories has transformed the coaching scene by connecting founders and executives with specialized premium coaches who understand their journey.

REGISTER HERE

Posted in
By: | Apr 4, 2024

Importing 101 (In Person)

Note: This event page is for the in-person option of our hybrid model. Click here to go to the virtual event page.

About this workshop:

This seminar will provide a broad outline of what you need to know to start importing goods from abroad:

– financial issues (Incoterms, payments, exchange rates, insurance), Canadian import regulations, labelling, quotas.

– permits and licences, logistics costs, the documentation required for smooth customs clearance, how duties and taxes work,.

– Free Trade Agreements and their impact, the role of the customs broker and other intermediaries.

Learn the basics as well as the important details impacting your bottom line and avoid mistakes, minimize costs/risks and maximize revenue.

About the speaker:

Following a + 30-year international logistics career, Christian Sivière started a Montréal-based import-export consultancy in 2010, Solimpex, active in two areas:

– consulting to help SMEs grow internationally; and

– training on the regulatory, customs and logistics aspects of Importing and Exporting, Free Trade Agreements and Supply Chain Optimization.

Christian is a subject-matter expert and lectures for the Canadian International Freight Forwarders Association in Toronto, gives seminars and webinars for various trade organizations like the Montreal Chamber of Commerce, Export Québec, Invest Ottawa, Supply Chain Canada and similar, and personalized training for importers and exporters. He publishes articles in Inside Logistics and Supply Professional.

REGISTER HERE