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Posted in
By: | Sep 12, 2025

This workshop is part of our Small Business Week programming!

Intro to E-Commerce: From Idea to First Sale in Ten Steps (Virtual)

About the workshop:

Join our comprehensive E-commerce workshop where we’ll explore the essentials of launching a successful online business.

From identifying your target audience and sourcing products to choosing the right platform and designing your brand, we’ll touch on each crucial step.

Get introduced to topics such as:

  • Sourcing your products
  • Registering your business
  • Building your online store
  • Discovering the essentials of effectively marketing
  • Attracting customers

We’ll run through 10 steps to help you turn your idea into your first sale. Perfect for beginners and those looking to get started with an e-commerce strategy.

REGISTER HERE

Posted in
By: | Sep 12, 2025

Boosting Your Business with Smart Privacy Compliance (Virtual)

About this workshop:

Are you worried that privacy laws are another obstacle slowing down your growth? The truth is, privacy compliance isn’t just a legal box to check, it’s a secret weapon for earning trust and unlocking opportunities that can take your startup to the next level.

Customer, investors, and partners are now looking for privacy-forward businesses. If your company can’t answer privacy questions confidently, you might be missing out on game-changing deals before the conversation even begins.

Join Navio Law’s webinar for founders and teams who want to turn privacy risk into business advantage. We’ll give you a clear, non-legalese roadmap so you can win the confidence of customers, investors, and strategic partners, without getting bogged down in legal jargon.

What You’ll Learn:

  • How to scope your privacy needs (and stop being caught off guard by questions)
  • Choosing the right Privacy Officer and making smart privacy investments
  • Mapping your data and knowing your legal must-haves
  • Designing real-world policies that impress clients and partners
  • Preparing for breaches and future-proofing your customer trust
  • Managing vendors and navigating third-party risks
  • Building a team culture that makes privacy part of your brand
  • Auditing, monitoring, and continually improving

Why Privacy Can’t Wait

Privacy concerns are now closing (or opening!) business doors every day. Make sure you’re seen as a trustworthy, future-ready company and never lose a deal to compliance doubts. Take the stress off your shoulders and join us to get practical, actionable guidance that protects your business, your reputation, and your growth.

REGISTER HERE

Posted in
By: | Sep 11, 2025

This workshop is part of our Small Business Week programming!

Market Research Techniques and Resources (Virtual)

About the workshop:

Understanding your market is not just helpful—it’s essential for launching and sustaining a successful business. Whether you’re developing a new product, entering a new industry, or refining your current offerings, market research equips you with the insights needed to make informed decisions and reduce risk.

This comprehensive webinar will guide you through the fundamentals and strategic applications of market research. You’ll learn how to gather, interpret, and apply data to better understand customer needs, identify trends, assess competition, and validate business ideas.

Key Topics Covered:

  • What is Market Research?Discover what market research is and why it’s a cornerstone of any business strategy.
  • Planning Your Research ProcessUnderstand how to define your research objectives, identify target audiences, and choose the most effective methods for collecting data.
  • Free and Low-Cost Tools & ResourcesExplore a variety of publicly available databases, reports, and online tools to support your research—many of which are often overlooked.
  • Real-World ExamplesSee how entrepreneurs and small business owners have successfully used market research to launch products, enter new markets, or refine their value propositions.
  • Actionable Tips for SuccessLearn best practices for conducting efficient and meaningful research, avoiding common pitfalls, and turning insights into action.

Who Should Attend:

This session is ideal for aspiring entrepreneurs, early-stage startups, small business owners, and anyone seeking a practical, hands-on introduction to market research.

Outcome:

By the end of the webinar, you’ll be equipped with the knowledge and tools to conduct your own market research confidently and cost-effectively—setting a strong foundation for business growth and innovation.

 

About the speaker:

Marlene Zaikab is a Business Librarian with the Ottawa Public Library.

REGISTER HERE

 

Posted in
By: | Sep 10, 2025

Free Trade with Europe (CETA): what’s in it for us? (Virtual)

Note: This event page is for the virtual option of our hybrid model. Click here to go to the in-person event page.

About this event

This September marks CETA’s 8th anniversary, yet this Free Trade Agreement is not well known and is underutilized by Canadian companies.

Our Free Trade Agreement with the European Union (the Comprehensive Economic and Trade Agreement or CETA), signed in October 2016 and provisionally implemented on 21 September 2017, provides Canadian exporters with a great opportunity to diversify their markets and lessen our dependence on the US. Yet it’s still underutilized by Canadian companies.

This webinar will explain the content of this major Trade Agreement and what it means for Canadian businesses, how to benefit from it, focusing on the trade of goods.

This session will be of interest to companies and individuals involved or wanting to get involved in international trade and diversify beyond the US market, in particular importers and exporters of tangible goods.

About the Speaker: Christian Sivière

Following +30-year in international logistics, Christian Sivière started a Montréal-based import-export consultancy in 2010, Solimpex, active in two areas:

– consulting to help SMEs grow internationally; and

– training on the regulatory, customs and logistics aspects of International Trade, Free Trade Agreements and Supply Chain Optimization.

Christian lectures for the Canadian International Freight Forwarders Association, gives seminars and webinars for various trade organizations like the Montréal Chamber of Commerce, Invest Ottawa, Impact Hub, Supply Chain Canada; and personalized training for importers and exporters. He publishes articles in two Canadian publications: Inside Logistics and Supply Professional.

REGISTER HERE

Posted in
By: | Sep 10, 2025

Free Trade with Europe (CETA): what’s in it for us? (In Person)

Note: Note: This event page is for the in-person option of our hybrid model. Click here to go to the virtual event page.

About this event

This September marks CETA’s 8th anniversary, yet this Free Trade Agreement is not well known and is underutilized by Canadian companies.

Our Free Trade Agreement with the European Union (the Comprehensive Economic and Trade Agreement or CETA), signed in October 2016 and provisionally implemented on 21 September 2017, provides Canadian exporters with a great opportunity to diversify their markets and lessen our dependence on the US. Yet it’s still underutilized by Canadian companies.

This webinar will explain the content of this major Trade Agreement and what it means for Canadian businesses, how to benefit from it, focusing on the trade of goods.

This session will be of interest to companies and individuals involved or wanting to get involved in international trade and diversify beyond the US market, in particular importers and exporters of tangible goods.

About the Speaker: Christian Sivière

Following +30-year in international logistics, Christian Sivière started a Montréal-based import-export consultancy in 2010, Solimpex, active in two areas:

– consulting to help SMEs grow internationally; and

– training on the regulatory, customs and logistics aspects of International Trade, Free Trade Agreements and Supply Chain Optimization.

Christian lectures for the Canadian International Freight Forwarders Association, gives seminars and webinars for various trade organizations like the Montréal Chamber of Commerce, Invest Ottawa, Impact Hub, Supply Chain Canada; and personalized training for importers and exporters. He publishes articles in two Canadian publications: Inside Logistics and Supply Professional

REGISTER HERE

Posted in
By: | Sep 10, 2025

This workshop is part of our Small Business Week programming!

E-Commerce Marketing: Diving Into 360-Degree Marketing Strategies (In Person)

Note: This event page is for the in-person option of our hybrid model. Click here to go to the virtual event page.

About this workshop:

In this e-commerce marketing workshop, we’ll dive deep into 360-degree marketing strategies, ensuring your brand delivers a consistent and compelling message across all touchpoints.

We’ll explore the intricacies of campaign management, from ideation to execution, with a focus on optimizing your customer journey at every stage. We’ll discuss key tactics to amplify your sales, including building anticipation through pre-sale campaigns, leveraging limited-time offers, and utilizing dynamic ads to capture high-intent shoppers. You’ll leave equipped with actionable insights to maximize your reach and revenue.

REGISTER HERE

Posted in
By: | Sep 10, 2025

This workshop is part of our Small Business Week programming!

E-Commerce Marketing: Diving Into 360-Degree Marketing Strategies (Virtual)

Note: This event page is for the virtual option of our hybrid model. Click here to go to the in-person event page.

About this workshop:

In this e-commerce marketing workshop, we’ll dive deep into 360-degree marketing strategies, ensuring your brand delivers a consistent and compelling message across all touchpoints.

We’ll explore the intricacies of campaign management, from ideation to execution, with a focus on optimizing your customer journey at every stage. We’ll discuss key tactics to amplify your sales, including building anticipation through pre-sale campaigns, leveraging limited-time offers, and utilizing dynamic ads to capture high-intent shoppers. You’ll leave equipped with actionable insights to maximize your reach and revenue.

REGISTER HERE