About this workshop:

Did you know that your Google Business Profile is one of the top things that influence your ranking and how you show up in search engines results?

Indeed, reviews, pictures, categories, and many more Google Business Profile items contribute to your position on Google.

But as you are reading this, maybe you’re wondering “what is this Google Business thing I’ve never heard of?”. If so, we’ve got you covered.

If you have an account, this seminar will show you how to leverage it by learning easy to follow techniques designed to boost your profile so that it can generate awareness and engagement and get plenty of clicks, and ultimately, more leads and sales.

If you don’t a Google Profile account, the session will teach you how to create your free account and get Google to notice it.

What you will learn:

• How to set up a Google Business Profile account
• What to do to optimize your account so it is shown more frequently
• How to increase your visibility on Google Maps

About the speaker:

David Bird is the Founder and Principal of Bird’s Eye Marketing, an Ottawa firm that specializes in getting NPOs and other organizations found on Google. He has been managing Google Ads (formerly AdWords) accounts since 2012 and is a recognized digital advertising and promotion expert.

David is certified with Google Ads with specializations in search, display and mobile advertising. He also has a Certificate of Achievement in Web Analytics from the University of British Columbia and has completed coursework in E-Marketing with the Canadian Marketing Association.