Ten to Traction: 10 founders– $10,000–10 weeks to traction

 

Your exclusive opportunity to get market-ready and build a pipeline of excited customers

Today: 

  • Only 5% of Canadian tech companies have a solo female CEO. 
  • 53% of Canadian tech companies have no women executives. 
  • Only one woman-led Canadian tech company went public in the last year.  

 These stats must change. We are introducing a perfect ten into this equation. 

Woman teaching a group

Your exclusive opportunity to get market-ready and build a pipeline of excited customers

Today:

  • Only 5% of Canadian tech companies have a solo female CEO.
  • 53% of Canadian tech companies have no women executives.
  • Only one woman-led Canadian tech company went public in the last year.

These stats must change. We are introducing a perfect ten into this equation.

Introducing IO Traction

We are recruiting 10 women tech founders for a 10-week bootcamp with $10,000 in non-dilutive investment to accelerate their growth. Welcome to IO Traction a cohort-based program designed to help women tech founders get to market more quickly right here in O-town. The first (and most critical step): growing customers, sales, and revenue. 
The IO Traction Bootcamp is a series of hands-on, collaborative workshops that helps  founders:

  •  Create their ideal customer profile,
  • Develop a growth model,
  • Collect crucial customer feedback;
  • Build a sales and marketing strategy; 
  • Set their customers up for success.  

Our first cohort of IO Traction will launch in late Spring 2022. 

Apply Now →

Woman teaching a group

Don’t count yourself out.
We know, just like every business, situations are unique. If you’re not sure your company qualifies for this program, don’t give up.

Today:

Only 5%

of Canadian tech companies have a solo female CEO.

53%

of Canadian tech companies have no women executives.

Only 1

woman-led Canadian tech company went public in the last year.

Is IO Traction the right fit for me?

IO Traction is a collaborative program that allows women-led companies get market ready with a pipeline of excited customers. You should apply if your startup is:

Women-led, meaning a woman has significant ownership of the business (33% minimum)

Based in Canada’s Capital Region

MVP-ready, with a prototype you can put in the hands of customers

Currently working to solve a clearly defined problem

Tech or tech-enabled

Looking for support and mentorship

Ready to put insight into action

Eager to join a founder community
  • 1
  • 2

“We are humbled and honored to have graduated from cohort 11, and very excited about the next milestones in our journey. It is such a privilege to be a part of the vast network of Invest Ottawa, and to be guided by the program team throughout the 10 weeks. It wouldn’t have been possible without our dear mentor, Laurie Davis. His insights have been key in our journey, and we are looking forward to new heights to reach with his support.”

Ahmad Al-Kabbany
Co-Founder & CEO, VRapeutic

“I’m a testament to Invest Ottawa’s empowerment of entrepreneurs in the capital region of Canada. From being in IO Ignition Program, to having several partnership opportunities with them since, Invest Ottawa has become a significant part of my personal and business success story.”

Jesmine Onyeukwu
Founder, The Organizing Academy

About the Program

 

What you will get:

  • Access to a Cohort-Based Trusted Community – Join a group of 10 like-minded, dedicated women founders in the room. It’s a safe space to discuss challenges in an intimate environment. 
  • Hands-on Workshops Topics range from identifying your ideal customer profile, growth modeling, beta vs trials vs paid customers, feedback loops, cashflows, and much more. This curriculum involves weekly 2–3-hour workshops that will enable you to drive your business forward.  
  • Funding you need to grow now!  You will receive a $10K non-dilutive, matching grant to become market-ready.

Woman teaching a group

Woman teaching a group

But wait! There’s more:

One-on-one dedicated support and office hours with advisors who have first-hand experience in the field

Free pass to Sarah Lacy’s New Media Mastery Bootcamp! Refine your story and position your brand before starting IO Traction 

Finally, you will have the opportunity to show off all your hard work to the Ottawa community and pitch the growth strategy you have developed over the course of the bootcamp

Erin Seegmiller

Questions? Ask Erin.

Erin Seegmiller is happy to help.
Manager, Early Stage Programs | Email Erin

 

Apply to the IO Traction Program

Be one of the first to join this exciting boot camp, apply today!

You’re in good company

Meet the cohorts

View all the IO Ignition Companies here →

Startups Profiles

 

Mindbridge Team

Company Name

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Mindbridge Team

Company Name

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Mindbridge Team

Company Name

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Thanks to our sponsors

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MDK Business

 

Proud Premier Sponsor of Invest Ottawa

 

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